Saturday, August 12, 2017

Habib W4 Article review


Shen, J., & Eder, L. B. (2009). Intentions to use virtual worlds for education. Journal of Information Systems Education20(2), 225.



This is a study on the students’ intentions to use virtual world for education, and it specifically focuses on the factors related to their intentions. The virtual world that has been used is Second Life. The study takes into account the fact that most of the companies have started using virtual world and students must get familiarized with it as they are the future workforce. There are certain reservations though such as administrative support, technical skills et cetera.

The age of the participants is between 20 and 35 and the sample size is 77. These were the students at a business school in the North-eastern United States. The study is based on TAM and the variables that have been focussed on are PEOU, PU, CP, CSE, CA and BI. The data was collected by a practical activity and surveys. It was later analyzed quantitatively.

Towards the end there are certain limitations that have been discussed which are: the network speed, the size of the sample and some other relevant areas that could not be covered.


Last, the findings were a bit unexpected where the PEOU did not affect the BI directly as opposed to PU which affected BI. 

2 comments:

  1. So you mention that the study was measuring 'intentions'. What did the study find out about the users 'intentions'? Could you explain PEOU, PU, CP, CSE, CA and BI?

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    Replies
    1. PEOU is the perceived ease of use, PU is perceived usefulness, CP is computer playfulness, CSE is computer self-efficacy, CA is computer anxiety and BI is behavioural intention. According to the diagram on page 227 of the article, CP, CSE and CA help determine PEOU which affects PU and BI both. BI can be determined by measuring PU and PEOU.

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